Five questions

What does your website actually need?

Five questions, about two minutes. At the end you get a straight answer about what your site needs and what it would take, even when the budget is small. No email needed.

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01 / 05

Your read

A small site, done in a day or two

The budget has to stay small, and that's fine. You could build this yourself, and some people do, but from outside this world it usually takes weeks or months of evenings, and the energy you would rather give to your own work. I can build the same thing in a day or two, for a symbolic price we agree on together.

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The move

One small site, built with you in a day

One page, maybe two, with your words and your photos, on your own domain, and the site is yours for good. We talk first, agree on a price that fits what you have, and I build it while you get on with your week. If you would still rather do it yourself, read what that really adds up to before you start, so it is a choice you made.

The words come first

You have time, and what is actually missing is the language. A site built around words you haven't found yet turns into expensive decoration. You feel it about a year in, when you can't bring yourself to send anyone the link.

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The move

Copywriting first, design after

We start with 38 questions and a Brand Playbook, then the words for every page. The design gets built around something that already says what you mean. Most of the real work lives in that first part, and it is the part people skip.

A site with a job to do

This one has a date on it, and it has to do something beyond being read: bookings, a set number of places, money changing hands. That is exactly the point where a drag and drop builder starts charging you every month for the privilege of following its rules.

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The move

Strategy, design, build

A custom site on code that belongs to you, with the booking or the event system behind it. Usually 2,000€ to 6,000€, depending on how much of the brand and the words we build from nothing. It comes back as separate phases with a price on each, so you can start with what matters now.

A rebuild, and it costs less than you think

The site exists, and it has stopped doing the job you built it for. Someone asks, you send the link, and it doesn't carry them the rest of the way. A new font won't close that gap, and neither will another year of meaning to get around to it.

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The move

Rebuild and move

Moving a site you already have and rebuilding it properly starts at 1,000€. The same content or better, on code you own, with no monthly fee behind it. These usually take weeks rather than months, because the thinking is already done.

“Easier than I expected. You drew things out of me that I probably couldn't have on my own. You looked happy at moments when I was thinking, is this really it? And your reaction gave me the comfort and the confidence to keep going.”

Ana Nogueira
On the two conversations

If you want it in writing

Leave an email and I'll send you this read as a short note, with the numbers for your case written out. One note, with no list and no sequence after it.

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